Bradfield Brewery sign an unprecedented 5 year sponsorship deal with the Sheffield Steeldogs

May 8, 2014 | Posted in: News
Bradfield Brewey, Ice Hockey, EPL, Sheffield Steeldogs

John and Sue Gill (right) of Bradfield Brewery pictured with Sheffield Steeldogs owner, Shane Smith (left) and player/coach, Andre Payette (centre)


With preparation for the 2014/15 EPL season well underway, Bradfield Brewery are delighted to announce the signing of a new five year contract as title sponsors for the Sheffield Steeldogs.

Steeldogs owner Shane Smith shared his excitement at the extension:

“I’m over the moon! It’s fantastic to have Bradfield Brewery back on-board with the Steeldogs. Bradfield Brewery aren’t just sponsors, like so many of our other sponsors, they are friends as well. The club is grateful for everything they do for us and all the team feel the same. Bradfield Brewery believe in us and are proud of our success and we feel the same about them”.

Player/Coach Andre Payette is also very happy about the deal

“We couldn’t be dealing with nicer people than John & Sue at Bradfield Brewery. They and their family and everyone at the brewery have been brilliant supporters and sponsors of the Steeldogs. This deal is unprecedented in British ice hockey and will help the club to build a top quality team over the next few years and hopefully help us win a trophy. It really is a fabulous deal for our club”.

John Gill of the Bradfield Brewery added

“We are really pleased to secure a lengthy deal with the Dogs. We’ve been hockey fans for a long time and we have really enjoyed the hockey we’ve watched at Steeldogs. The EPL provides some great, entertaining hockey and the excitement at Steeldogs is brilliant. We are all looking to forward to the years ahead and seeing a successful team”.

Andre Payette, Sheffield Steeldogs, Bradfield Brewery, Title Sponsors, EPL, Ice Hockey

Andre Payette, player coach of the Sheffield Steeldogs with John Gill at the Bradfield Brewery on-site shop


Sheffield Steel Dogs, new signing, Jeff Legue,  John Gill, Bradfield Brewery, Steeldogs

Sheffield Steeldogs exciting new signing – Jeff Legue with John Gill of the Bradfield Brewery


For more news on the Sheffield Steeldogs and to find about about their new signings including Jeff Legue (pictured below) visit: